Two big players in the world of online casinos have
united. This new deal between 888 Holdings and CryptoLogic will have
repercussion that will certainly be felt throughout the online casino
industry. 888 Holdings operates 888.com online casino and a series of
other successful online casinos. CryptoLogic, a leading software
provider for online casinos will provide games for the company for the
next three years.
Under the agreement, 888 will pick and choose the
games they feel are best suited for their online casinos and integrate
them into their game collection. So far, hit CryptoLogic titles Cubis,
Bejeweled, and the monster progressive slot machine Millionaire’s Club
have been acquired.
“This reaffirms 888's strategy of creating a game ecosystem, powered by
an industry-leading integration infrastructure, which enables 888 to
introduce a diversified offering to existing and new players,
worldwide,” commented 888 CEO, Gigi Levy.
Financial details of the deal have yet to be
disclosed, but there is no question that when two of the most
influential forces in online casinos united there was a lot of money
involved.
“Today's announcement is consistent with CryptoLogic's strategy to
partner with the worlds biggest and best gaming brands - as a way to
offer the ultimate player experience,” said CEO and President of
CryptoLogic, Brian Hadfield.
“888's reputation, established player base and global marketing
strength, paired with CryptoLogic's industry-leading games - it's a
winning combination.”